Privacy Policy
Last Updated: January 14th, 2025
Table of Contents
1. INTRODUCTION
2. INFORMATION WE COLLECT
3. HOW WE USE AND PROCESS YOUR INFORMATION
4. INFORMATION SHARING AND DISCLOSURE
5. YOUR PRIVACY CHOICES AND RIGHTS
6. DATA RETENTION AND SECURITY
7. ADDITIONAL IMPORTANT INFORMATION
1. INTRODUCTION
In Short: This privacy notice explains how Ari Labs Inc collects and uses your information to provide AI-powered dating profile optimization, message suggestions and relationship coaching services.
This privacy notice explains how Ari Labs Inc ("Company," "we," "us," or "our"), located at 2093 Philadelphia Pike #9090, Claymont, DE 19703, collects, uses, and protects your information when you use our services ("Services").
Scope of This Policy
This privacy policy applies to all information collected through our Services, whether you use our website, mobile application, or interact with our AI features. By using our Services, you agree to the collection and use of information in accordance with this policy. If you do not agree with any part of this policy, please do not use our Services.
Key Terms and Definitions
To help you understand this policy, here are some important terms we use:
- "Personal Information" means information that identifies, relates to, describes, or could reasonably be linked to you.
- "User Content" means any information you provide through or generate via our Services, including profile information, messages, and advice queries.
- "AI-Generated Content" means any content our artificial intelligence systems create based on your inputs and interactions.
- “Third-Party Platform Data" means information related to your use of our AI-generated content on third-party dating platforms.
- "Services" means all features, functions, and services provided by Ari, including AI-powered profile optimization, message suggestion generations, and dating/relationship coaching.
We base our definitions in this Privacy Policy on the California Consumer Privacy Act of 2018 (“CCPA,”) which became effective on January 1, 2020, and its November 2020 amendment, effective January 1, 2023. In addition, we recognize other states also have data protection and cybersecurity regulations and seek to adhere to their requirements as well, including Connecticut, Colorado, Delaware, Indiana, Iowa, Montana, Tennessee, Texas, Utah and Virginia. We provide this Privacy Policy in compliance with those state laws and are committed to reviewing and, if necessary, updating our privacy practices against any new state or federal privacy law that may be enacted in the future.
Importance of Your Privacy
Your privacy is important to us. While we need certain information to provide and improve our AI-powered Services, we are committed to protecting your personal information and being transparent about our data practices. This policy is designed to help you understand:
- What information we collect and why.
- How we use and protect your information.
- Your rights and choices regarding your information.
- How our AI technology processes your data.
- How we handle sensitive relationship and dating information.
If you have any questions or concerns about this privacy policy or our practices, please contact us at ari@getari.ai.
By using our Services, you understand that we collect data about how you use and interact with our Services, including but not limited to usage patterns, screenshot uploads, feature interaction, and session information, to improve our Services and your experience.
Age Restriction; Privacy Protection for Children Using the Internet
Our Services are intended for users who are at least 18 years old. We do not knowingly collect or process information from anyone under 18 years of age. If we become aware that we have collected personal information from a person under 18, we will delete that information.
Protecting children's privacy is important to us. For that reason, we do not collect or maintain Personal Information of those persons we actually know are under the age of thirteen (13) nor is any part of the Website targeted to attract anyone under the age of thirteen (13). We request that all users of the Website who are under the age of thirteen (13) not disclose or provide any Personal Information. If we discover that a child under thirteen (13) has provided us with Personal Information, we will delete that child’s Personal Information from our records. You are responsible for any and all account activity conducted by a minor under your account.
In addition to protecting the privacy of children under the age of thirteen (13), we are committed to protecting the privacy of minors. Though our Website is not targeted to minors, nor are they intended to be used by minors, if for any reason a minor has shared Personal Information with us, said minor may request and obtain removal of such information by contacting us at ari@getari.ai.
Updates to This Policy
We may update this privacy policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. When we make material changes to this policy, we will notify you by updating the "Last Updated" date at the top of this policy and may provide additional notice, such as adding a statement to our website's homepage or sending you a notification.
2. INFORMATION WE COLLECT
In Short: We collect information necessary to provide and improve our AI-powered Services, including information you provide, data we generate, and automatically collected information.To enhance our Services and user experience, we may record and analyze how you interact with our application, including through session replay and analytics technologies. This helps us understand how users engage with our features, identify technical issues, and improve our Services. By using our Services, you consent to such recording and analysis.
We collect and process various types of information, including but not limited to:
A. Information You Provide
- User Content (as defined above)
- User Identifiers such as your name, email, address, and phone number
- Customer Records such as your name, account, and profile information
- Characteristics of Protected Classifications Under California or Federal Law such as your gender identity or orientation
- Content you submit for optimization
- Communications and interactions with our Services
- Service usage feedback and preferences
- Commercial Information such as payment information and purchase history
- Inferences
B. Information We Generate
- AI-generated content and suggestions
- Analysis and insights
- Performance and optimization data
- Service improvement information
- Other data generated through your use of our Services
C. Automatically Collected Information
We automatically collect certain information when you use our Services, which may include:
- Device and usage information
- Technical data
- Analytics information
- Location information
- Internet and Other Electronic Network Activity
- Other information about how you use our Services
D. Service Performance Data
To improve our Services and AI capabilities, we collect various performance and integration data, including information about how our Services are used across different platforms and contexts.
E. Sensitive Data
We collect certain sensitive information when you use our Services, which include: - Account Log-In and the Means to Access the Account (Security or Access Code, Password, Credentials, etc.)
- Precise Geolocation Data such as your IP address
- Racial or Ethnic Origin, Religious, or Philosophical Beliefs
- Sex Life or Sexual Orientation
- Contents of your Mail, Email, or Text Messages where we are not the intended recipient of those communications
F. Cookies and Similar Technologies
We use cookies and similar tracking technologies to collect and analyze information about your use of our Services. When using our website, you can control these through your browser settings.
3. HOW WE USE AND PROCESS YOUR INFORMATION
In Short: We use and process your information through AI technology to provide, personalize, and improve our Services.
Here are the different ways we use your information to provide and improve our Services:
Core UsesWe use your information to:
- Provide AI-powered suggestions and content
- Personalize your experience
- Analyze patterns and preferences
- Improve response accuracy
- Enhance our Services
- Process payments
- Communicate with you about our Services, including sending product updates, new features, and promotional content (you can opt out of promotional emails anytime)
AI Processing and Improvement
Our AI systems process your information to:
- Generate personalized recommendations
- Learn from user interactions
- Improve content generation
- Test and evaluate performance
- Develop new features
Service Personalization
We analyze your information to:
- Adapt to your preferences
- Optimize content for your needs
- Provide relevant suggestions
- Enhance user experience
- Improve service quality
Product Development
We may use information to:
- Analyze service performance
- Study interaction patterns
- Develop new capabilities
- Improve our technology
- Test new features
Legal and Security
We may use your information to:
- Protect our rights and property
- Prevent fraud and abuse
- Enforce our terms
- Comply with legal obligations
- Address security concerns
Session Analysis
In accordance with our Terms and Conditions, we may:
- Record and analyze service interactions
- Use session replay technology
- Track feature usage patterns
- Monitor system performance
- Collect other interaction data that helps improve our Services
AI Model Updates
We reserve the right to:
- Update our AI models
- Modify processing methods
- Implement new AI technologies
- Enhance existing features
- Add new capabilities
- Make other changes that improve our Services
We do not sell your data to third parties. Data sharing is managed according to our security practices described in Section 7.
Aggregated and Anonymized Data
We may create aggregated, de-identified, or anonymized data from the information we collect. While we may use such data internally to improve our Services, we do not sell such data to third parties. Any sharing of aggregated or anonymized data is limited to essential service providers via their APIs.
Data Retention
We retain user content and data in accordance with our business needs and legal obligations. You can request deletion of specific content through our support channels, though we may retain certain information as required by law or for legitimate business purposes.
4. INFORMATION SHARING AND DISCLOSURE
In Short: We share information as needed to provide and improve our Services.
We believe that you have the right to know if your Personal Information is shared with third parties. In the preceding twelve (12) months, we have disclosed the Personal Information set forth above for the following purposes:
Service Providers
We may share your information with third-party service providers for purposes such as:
- Hosting and maintaining our Services
- Processing payments
- Data analysis
- Customer support
- Business operations
- Technical services
These service providers are bound by confidentiality obligations and are restricted from using your information for any purpose other than helping us provide our Services.
Business Operations
We may share information in connection with:
- Corporate reorganizations
- Mergers or acquisitions
- Asset sales
- Other business transfers
- Any similar corporate transactions
Legal Requirements
We may disclose information if we believe it's necessary to comply with applicable laws and regulations, or respond to valid legal requests.
Third-Party Integrations
When you use our Services in connection with third-party platforms, you are responsible for compliance with their terms of service.
Aggregated and Anonymous Information
We may share:- Anonymized, aggregated information
- De-identified data
- Anonymous usage statistics
- Performance metrics
- Other non-personal informationThis information is shared to improve our Services and does not identify individual users.
Business Partners
We may share information with:Strategic partners
Service integrators
Technology providers
Other business partners who help us provide and improve our Services
Limitations on Sharing
In accordance with our Terms and Conditions:- Personal data is not sold, and in the preceding 12 months we have not sold any personal data
- Sharing is limited to Service necessities and our trusted business partners
- Confidentiality agreements protect shared data
- Data sharing follows standard privacy practices
- You have the right to opt-out of data sharing
5. YOUR PRIVACY CHOICES AND RIGHTS
In Short: You have choices about how your information is used.
You have the right to receive this Privacy Policy at or before collection of your Personal Information.
You may also request that we disclose to you the following information covering a 12-month period prior to your request, with such a request being free-of-charge to you:
- The categories of Personal Information we have collected about you;
- The categories of the sources from which the Personal Information was collected;
- The Categories of third parties to whom we disclosed your Personal Information; the categories of Personal Information that were disclosed; and the purpose for disclosing the Personal Information;
- The Personal Information we collected about you.
You can access, update, or delete your account information through your account settings. This includes adjusting your communication preferences and modifying app permissions.
You may request to access, correct, or delete your information by contacting us at ari@getari.ai. Some information may be retained for legitimate business purposes or legal requirements.
You can manage location services, app permissions, and other technical settings through your device settings. You can opt out of marketing communications and adjust notification settings through your account or by contacting us at ari@getari.ai.If you choose to exercise any of your rights, you will be free from unlawful discrimination by us.
We will acknowledge your request and advise you how long we expect it will take us to respond. We must be able to verify your identity. Please note that requests for specific pieces of Personal Information may require additional information for this verification. Individuals who submit a request on behalf of another person must provide us with proof of authorization and verification directly from the person to whom the request relates.
We may not be able to honor all requests, in some circumstances. For example, if we cannot verify a requestor’s identity or authorization. We also will not honor requests where an exception applies. Where we cannot honor a request, we will advise you.
We will respond to all requests within the time frame required by law. For California residents, this is 45 days. If we need additional time, up to 45 additional days, or as allowed under relevant law, we will provide you with an explanation for the delay. We will need up to 90 days to complete: Any compounded requests (e.g., a request to access data and a secondary request to delete the identified data); and any request related to services that require us to work with a service provider or third-party to complete the request.
International Users
If you are accessing our Services from outside the United States, you understand and agree that your information may be processed in the United States and other countries where we operate.
Note: Some requests may require identity verification or additional information to process.
6. DATA RETENTION AND SECURITY
In Short: We protect your information using industry-standard security measures and keep it only as long as needed for our Services.
We retain information as long as necessary to provide our Services, comply with legal obligations, and fulfill legitimate business purposes. When we no longer need personal information for these purposes, we securely delete or anonymize it.
Your information may be stored and processed in the United States and other countries where we or our service providers maintain facilities. By using our Services, you consent to this storage and processing.
We implement industry-standard security measures to protect your information, including technical, physical, and administrative safeguards. We require our service providers to protect your information with similar standards.
However, no system is completely secure, and we cannot guarantee the absolute security of your information. Data transmission over the internet carries inherent risks.
In the event of a security incident affecting your personal information, we will investigate the incident and notify affected users as required by law.
Note: Contact us at ari@getari.ai about any security concerns regarding your information.
7. Do Not Track (DNT) Disclosure
Please note that while you may have the opportunity to opt-out of our marketing email list as discussed in the “How to Opt-Out” section above, and you may be able to control the use of cookies through your Web browser as described in the “Use of Cookies” section below, some Web browsers may also give you the ability to enable a “do not track” setting. This setting sends a special signal to the websites you encounter while Web browsing. This “do not track” signal is different from disabling certain forms of tracking by declining cookies in your browser settings, as browsers with the “do not track” setting enabled still have the ability to accept cookies. We do not respond to Web browser “do not track” signals at this time. If we do so in the future, we will describe how we do so in this Privacy Policy. For more information about “do not track,” visit http://www.allaboutdnt.org/.
Changes to This Policy
We may update this policy to reflect changes in our practices or services. Updates take effect when posted, and your continued use of our Services indicates acceptance of any changes.
Contact Information
Reach us at:
Email: ari@getari.ai
Phone: 877-271-1717
Website: www.getari.ai
Address: 2093 Philadelphia Pike #9090, Claymont, DE 19703
